The Brilliant Soft Toothbrush features a round brush head with over 12,000 bristles! It’s designed with multidirectional bristle technology, reaching multiple surfaces of your teeth and gums all at once while giving you a soft, gentle clean. Brilliant brushes actually polish your teeth instead of sweeping them like ordinary flat brushes. No more twisting or turning to maintain the ADA recommended 45 degree angle. Brilliant brushes effortlessly address plaque at the gum line, maintaining that 45 degree angle no matter how you hold the brush. It works to remove 2x more plaque than flat brushes, while giving you the gentle clean you are looking for. Your teeth deserve that “I just left the dentist” polished feel. The innovative, round design of the Brilliant Soft Toothbrush literally means you “can’t miss” with the most efficient clean available!